Sunday, May 10, 2009

reality check | the United States' "culture of consumption" = not sustainable

As an entrepreneur, I believe there will be a major shift in our lifetime from "material want" to "meaning want" - in conjunction with a shift in entrepreneurial opportunities from "crap people want" to "things people need" and "experiences/products/services that are meaningful." (not necessarily my purely original ideas, but a synthesis based on different things I've read/heard/experienced.) Your thoughts?

NY Times: Shift to Saving May Be Downturn’s Lasting Impact

May 9, 2009

"Sustained increases in household saving would cause a difficult period of restructuring for the American economy, which has become increasingly driven by consumer spending. Such spending makes up about 70 percent of the nation’s gross domestic product."

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