"Babajob.com is job website and mobile portal dedicated to connecting informal sector workers - cooks, maids, drivers, guards, etc.- and employers to India and eventually worldwide."
What does babajob.com do and why is it cool?
It reduces information gaps and market inefficiencies in the informal job market. Babajob:
- Harnesses powerful networks of NGOs, MFIs, and internet kiosks to reach job seekers (who may otherwise be difficult to reach, especially since they have limited internet access)
- Allows job seekers to search via mobile phone and integrates with social media (Orkut)
- Connects jobs seekers with both opportunities and mentors
- Monetizes the service by charging a small fee for employers to access job seekers phone numbers
- Demonstrates the importance of academic research. Escaping poverty and becoming poor: who gains, who loses, and why? by Anirudh Krishna (download PDF) was the founder Sean Blagsvedt's inspiration.
I discovered Babajob.com through Hans Taparia's blog. Hans is a director of Preferred Brands International which owns and distributes Tasty Bite and he recently spoke at the Alleviating Poverty Through Entrepreneurship (APTE) Summit. Check out his blog which discusses social entrepreneurship and global issues.
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